Global EdTech innovation

We are mission-led — supporting innovative, high-quality programmes in globally recognised universities to deliver more equitable access to high quality training and healthcare


The challenge


A global shortfall of 10 million healthcare workers by 2030

With innovation and impact at the core, we co-create and deliver the best healthcare learning solutions to partners worldwide.

Our team includes medical experts and academics from leading institutions, pioneering founders of tech start-ups, and specialists in optimising online and offline learning. We have a proven track record of delivering innovative, high-quality programmes in globally recognised universities.

Our vision


From lack of access to educational equality

The current model of health education cannot expand fast enough to meet demand. The high costs of training results in reduced access to healthcare where it’s needed most.

From inconsistent quality to reliably high standards

An outstanding learning experience anywhere in the world. Cutting-edge pedagogy and online content from highly skilled clinicians; toolkit for skills practice; interaction with faculty and peers.

From outdated systems to hybrid health education

Our new approach to learning addresses the skills gap with a focus on building competencies: a flexible curriculum that can adapt to local conditions and student preferences with continuously updated content.

From placement shortages to unlimited practice

More opportunities to learn new skills through virtual simulations and mixed reality. This complements, but doesn't replace, real-life practice.

Our team

Our skilled team of developers, designers, researchers, testers and pedagogy experts work in close collaboration with our leadership and product team to create exceptional EdTech solutions.

We share our mission to to drive innovation, respond to international challenges and find new ways of framing the needs of a rapidly changing world with our founding education partner, the University of Leeds.


Co-Founder, Chief Executive Officer

Gideon has 15+ years’ experience in education strategy, digital programme design & delivery, EdTech development, organisational change management and innovation. He was associate principal at Queen Mary University of London. He was the Director Digital Learning and Innovation @ Imperial London and founder of the Centre for Innovation at Leiden University. He started his career as a management consultant at Accenture and the World Bank.


Co-Founder, Technology and Product

Thomas has 10+ years’ experience in EdTech and new media development, with expertise in mixed reality (xR) and education media production. Thomas’ aim is to bring together teachers, students and creative professionals to design effective and engaging academic education, using visual and immersive technologies. He has led new media development at Imperial College London and Leiden University.


Co-founder, Chair of the Board, PC, KBE, FRS, FMedSci, HonFREng

Ara is a surgeon and has served as Parliamentary Under-Secretary of State at the Department of Health and the UK’s Global Ambassador for Health and Life Sciences. He is member of the board of directors of NHS England, Director of the Institute of Global Health Innovation (IGHI) at Imperial College London and Chair of the Accelerated Access Collaborative. He leads several educational programmes, including the NHS Digital Academy.


Co-Founder, Health Policy

Gianluca has overseen the development and delivery of several educational programmes, including the NHS Digital Academy, and helped advise the Secretary of State for Health on the UK’s digital health training strategy. He is a health policy expert and has advised innovators, providers and companies in over 20 countries. He started his career as a management consultant at McKinsey & Company.


Jane Madeley

Non-exec. Member of the Board,
Chief Financial Officer, University of Leeds

At UoL, Jane is responsible for developing commercial relationships with industry, commerce, public-sector partners and education and research partners globally. Previously Jane held non executive directorships within Leeds Community Healthcare NHS Trust and at UK Research and Innovation. 


Clinical Safety Officer, Kaleidoscope Data Privacy Consultants

David’s expertise uniquely blends healthcare, professional development, law and education. An NHS doctor with extensive experience in systems safety, he undertakes clinical risk analysis and consultancy for major international healtchare companies. David was awarded the prestigious Fellowship of the Royal Society of Biology in 2022 and is also a Member of the Faculty of Clinical Informatics of the United Kingdom.


Operations

Sarah has 20+ years’ experience in project delivery and management of operational processes across numerous industries. She has expertise in Digitial Transformation within the education sector, ranging from targeted online education programmes to full organisation transformation, including managing collaboration across business and IT teams to establish agile ways of working. With a focus on delivery of exceptional products and services to ensure customer satisfaction.


Some of our achievements so far in healthcare workforce education


Decades of experience delivering undergraduate and graduate programmes in medical education


Leadership of digital transformation in three top universities, Imperial College London, Queen Mary and Leiden University


World-leading translational research in surgical training, with outputs published in for example BMJ Global Health, Harvard Business Review, The Clinical Teacher


Development of globally leading innovative programmes, including NHS Digital Academy and Imperial’s Global Masters in Public Health.